TORONTO, May 10, 2020 - Onlia, Ontario’s fast-growing provider of online home and auto insurance, announced a new collaboration today with Ultimate Dining Card®. Effective October 1, users of Onlia’s safe-driving app, Onlia Sense™, can now unlock rewards that can be redeemed at Recipe Unlimited Corporation’s participating restaurants.
“For years, Onlia has promoted road safety through Onlia Sense™, a driving app available free to all Canadians, that coaches safe driving and provides rewards like gift cards and cashback for good behaviour,” said Pieter Louter. “By teaming up with The Ultimate Dining Card®, we’re now able to celebrate safe road usage and inject funds in our user’s entertainment budgets.”
The Onlia Sense™ app uses an innovative coaching approach based on nudge theory and behavioural economics. Using telematics to track driving behaviour, it helps users proactively develop safer habits while earning rewards for improved driving behaviour. Now, rewards for safe driving can be redeemed at restaurants across the country, helping to fulfill Onlia's mission to make Canada safer.
On a monthly basis, Onlia Sense™ users can earn Ultimate Dining Cards valued between $5 - $100 by unlocking everyday driving badges, completing monthly safe-driving challenges and ranking among top drivers on the in-app leaderboard.
“Ultimate Dining Card® is proud to partner with Onlia to encourage and reward safe driving habits for all Ontarians” said Michael Griffin, Brand Manager of Ultimate Dining Card. “Each user who redeems their Onlia Sense™ safe driving points for a UDC will have 1000+ Canadian owned and operated restaurants to choose from. Whether it’s dine-in, take out or delivery, a great dining experience awaits”.
As of October 1, 2020, Ultimate Dining Card® replaced Onlia’s Starbucks® Gift Card rewards. Existing Starbucks® Gift Cards can still be used if they’ve already been earned.